Current trends

Pastel hair colours are very popular amongst young people, I think that its a really cool trend as a lot of people are experimenting with it and theres no wrong or right way to do it.

Big prints and patterns are also a big trend with young people, it adds something different to the outfit and can make the individual stand out. The prints can be anything from tie dye to big logos. 

WGSN

WGSN is a website that broadcasts new trends. It was launched in 1998 for fashion and design industries. But now it is the worlds leading fashion forecaster, with over 300 design and editorial staff around the world. WGSN is also responsible for launching the Global Fashion Awards as a way of celebrating the industries newly found talent and its global community.

They say that their key stages of research are; Input, Analysis and Output.

Input is when they research current trends around the world, this can include new developments in fashion, art and culture, politics, textile, architecture and even colours.

Analysis is when they then take the information from Input and check its accuracy, creating future themes.

Output is when WGSN demonstrates the key themes that apply to the product collections and the trends are defined with specific reference.

David Carson typography

David Carson is a art director and a graphics designer, he is well known for his use of typography for a magazine design. He was art director of the magazine 'Ray Gun' and 'Transworld Snowboarding', which is where he used a lot of typography. His work is known to be very grunge.
He has been listed as one of the five top all time influential designers of our time by Graphic design USA magazine. Carson has also won many awards, including Designer Of The Year, Master Of Typography, Best Overall Design and The Most Famous Graphics Designer On The Planet.

Magazine covers

Magazines have been published since the 17th century. A magazine that was very popular amongst young women in the 1960's was called 'Honey'. Its was a british magazine that was aimed at teenagers and young women. It even sold 250,000 copies a month. 

Font cover in the 60's

Latest edition 

1960's article of Vogue

Very popular and successful magazine that has been running since the 1890's is American magazine 'Vogue'. It started to sell in Britain in 1916 where it has been a huge success. During the 60's, Vogue focused on contemporary fashion and the sexual revolution. It also featured the likes of Andy Warhol, and as for the front covers, it had Twiggy, Jean Shrimpton, Penelope Tree and many others. 

Many magazine articles feature a well know icon on the cover to get customers attentions. They also glam up the women on the covers with accessories or beautiful clothes and make up styles to get the women to want to be like the models and buy similar items.  The purpose of the magazine cover is to out do the other magazines by getting the customers attention and making them curious enough to buy the magazine. 

A popular British magazine amongst young women and teenagers is 'Company'. It has been around since 1978 and has recently been branded as a 'fresher and edgier Teen Vogue'. The covers feature many recent and popular people and inspirations, varying from Britain's Next Top Model winners to singers, actors, models and many others.

A-Z typography

In todays lesson, we explored different typography types, working with their different ranges of style and fonts. we created our own typography using many fabrics and tools. I mostly worked using inks, cut out paper and fabrics. Each typography is unique as none are really the same. These can be used for presentations, bags and clothes.

These are some different examples of typography;

Fashion illustrator Stina Persson

Stina Persson is a fashion illustrator whose work is greatly influenced by art/fashion. She works mostly using water colours which give a beautiful effect. Her work is very colourful and is very modern. These are some of her illustrations that I think are really good;

A recent piece she completed 

Very bold and colourful 

Fashion illustrator Leigh Viner

She works with her emotions 

Leigh Viner is a free lance artist photographer who is greatly inspired by fashion, makeup and photography. I love her art work as it captures her emotions and her work gives a feeling of sadness. These are some of her illustrations;

The main thing that stands out is the makeup 

To me this looks almost 60's influenced 

This piece is bold and again the only colour is the makeup and dress

 

Fashion in the 1960's

Article cover for Vogue, made in 1960's

Article cover for Harper's Bazaar, made in 1964

Fashion in the 1960's have been portrayed in many ways, some have been through films, music, fashion magazines and mostly icons from the 60's such as Marilyn Monroe, Audrey Hepburn  and Twiggy.

Some famous quotes by fashion icons;

"What do I wear in bed? Why, Chanel No.5, of course."- Marilyn Monroe

"I don't know who invented high heels, but all women owe him a lot."- Marilyn Monroe 

"The beauty of a woman is not in the clothes she wears, the figure that she carries or the way she combs her hair."- Audrey Hepburn 

Marilyn Monroe photo shoot

.

Twiggy and her trend set eyelashes

A big trend that was set by Twiggy in the 1960's was wearing false eyelashes. Another make up trend that was set was cat-like eyeliner with thick black lashes.

Example of eye makeup from the 60's

Two Mods 

There were many different styles in the 60's and that includes the 'Mods'. They were known as the 'cool kids' as it was a youth subculture. Mods travelled around on customised scooters and listened to the likes of 'The Who'. They were "fashion obsessed' as a lot of their clothing consisted of expensive suits or military parkas while for the women mini skirts and Chelsea boots became the fashion.








Personally, I love the 60's! I think it was a great time to experiment with the different sub cultures and trends, including the Mods, wearing mini skirts and short pixie hair styles. I also think that the make up from the 60's has influenced a lot of todays trends; false eyelashes, thick eyeliner.